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How to build a new pattern of high-quality Chinese cars going to sea?

Gong Yueqiong, deputy general manager of Beijing Automobile Group Co., LTD., said in a speech that thanks to the stability of the industrial chain, the continuous improvement of technical products and brand awareness, Chinese cars have made great progress in the sea. Next, we should further improve the systematic operation ability of overseas business and the ability of all-factor support and guarantee, strengthen the industrial synergy ability, advocate fair and orderly competition, and clarify the internationalization strategic plan of the automobile industry in the next 5-10 years.

Based on the international background of EU countervailing investigation, Xue Xu, Professor of EDP of Peking University School of Economics and Secretary general of the Marketing Expert Committee of China Marketing Society, put forward suggestions at multiple levels: car companies should take the time to do a large number of in-depth joint research on EU countervailing investigation; Increase communication and exchanges at the industry level and strive to reach consensus; Work on the relationship between the EU economy as a whole and the Chinese market to develop new mechanisms and perceptions.

How to build new marketing capabilities in overseas markets?

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